Industries

Automotive Industry

Growing liberalization and the discussion for improved quality and reliability of vehicles and services are the principal topics in the automotive industry. Both manufacturers and dealers are facing increasingly stiff competition. The key is to recognize and realize the market changes earlier rather than too late. The motto is: strategic foresight instead of doing things for the sake of doing them.

To be able to meet the adjustment pressure, all value-added levels of the automotive industry are asked to set the direction in sales, marketing, and organization sufficiently in advance.

The industry will be forced to deal with the following topics in the coming years:

• Maximization of customer satisfaction
• Cost reduction through leaner structures and processes
• Management of complex trademark portfolios
• Profitability in service, spare parts, and accessories business
• Professionalization of customer management and prospective buyers
  (lead management)
• Development of sustainable internet-based business models

MSU Consulting Automotive GmbH is both partner of manufacturers (head quarters) for the creation of strategic framework conditions as well as supporter of national sales organizations and car dealerships with respect to the realization of key specifications "on site".

Please contact:

Helmut Gulde Phone: +49 6172 963-500 Mobile Phone: +49 170 91 26 110 E-Mail: h.gulde@m-s-u.de