Expertise

Pricing and Trade Term Systems

Growing pressure on the margins due to increasing trade concentration and increasing international market transparency: the existing trade term systems are unable to cope with the permanent erosion of profits. The key is to identify potential scopes for pricing and to align regions and sales channels for the ultimate improvement of the business result.

This can only be assured by means of a fine-tuned tradeterm system focused on the real performances of the various sales channels. In addition, a pricing strategy that allows the development of new sales potentials and the utilization of market opportunities by the sales management is also required.

Both are rarely achieved by means of retouching the existing pricing and trade term structure. A consistent and convincing overall concept and its professional introduction and implementation are key for the success on the market.

Principles

• Orientation on the marketing and sales strategy
• Process structure per sales channel as basis
• Consequent orientation on balancing performance and counter performance
• Exploitation of existing pricing tolerances within the product range
• Transparent criteria for the condition management

MSU Consulting disposes of extensive experience with the implementation of national and international pricing and trade term systems. We are committed to improving the success methods of the market leaders; a key instrument used for the sustained success of your company on the market.

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